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Job Description
We are looking for Digital Marketing Manager
𝐄𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞:- 7 Yrs
Skills
- Experience in SEO On page & Off Page, keyword analysis, site audits & conversion analysis.
- Experience in meta keywords searching,h1 and h2 tag, creations of sitemap.xml, robots.txt etc..
- Creation of SEO strategy for websites; detailed site analysis with document tactics.
- Analysis of latest algorithm changes & modification of content, links etc; development of quality keyword portfolio & link-building strategies.
- Experience in SEO On page and Off Page, keyword analysis, site audit & conversion analysis.
- To fully understand business objectives (e.g. leads target, profit margins & Cost per acquisition) and be able to translate this into PPC strategy and action plans
- Building and handling Search & Display SEM (Pay Per Click) Accounts (Including Google, Yahoo, MSN etc.)
- Keyword research, landing page optimization, bid optimization for definite results
- Hands-on experience in CRO (conversion rate optimization) techniques for the project success
- Uploading 1000s of keywords in across multiple regions, replicating accounts for other networks/devices.
- Meeting daily budget spent target and Ensure optimal campaign performance.
- Analyze Clicks and Conversion data, ad expenses and highly ROI driven. Analyzing and sending a daily report of various SEM accounts to U.S. office.
- Utilize other critical feature like time scheduling, geo-targeting, bulk uploading, demographics and lists etc.
- Working on desktop tools like Adwords Editor, Search Marketing Desktop, Adcenter Desktop.